Typical interview marketing interview questions: professional background summary, channels used, etc
Demand Generation Interview Questions
834 demand generation interview questions shared by candidates
How much supervision do you need?
What experience do you have with 6sense? What kinds of campaigns did you run/what did that process look like?
Tell me your story. - CEO's first question Assignment 1: Write a short memo (no more than five pages) that lays out how you would approach building a pipeline. Lay out channel mix, tactics, KPIs, full funnel approach, attribution, optimization approach, and messaging strategy. Assignment 2: The purpose of the working session is to spend time digging into real-world challenges around Finix's expansion to the D2C Merchant segment. Specifically, we'd like to double-click into tactics that build on Finix's previous Enterprise-focused demand strategy and are more successful with the SMB/eComm segment, such as affiliate marketing, SEM landing pages/campaigns, sponsored content, 3rd party review sites, and growth hacking experiments.
How is your day going? What plans for the weekend?
The interview never got scheduled.
Name a time when you implemented a new channel or tactic.
How should we do demand generation?
IQ test, behavior test
In the second round, they asked me to present a campaign I was particularly proud of.
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