30mins talk. It was easy and I used STAR to answer questions about the situation and the result. Sample Behavioral Questions
• Can you give me an example of a time you needed to learn something new in
a very short amount of time, what was your approach? What did you need to
learn? How did you learn it?
• Describe a time you were thrown into a situation you hadn't planned for. How
did you respond? What was the outcome?
• Give an example of a project you completed with very limited resources
(limited budget, insufficient manpower or little attention, etc.). What
difficulties did you encounter, what methods were used to solve them, and
what was the final result?
Sample Hard Skills Questions
• Have you been responsible for rapid brand growth? If so, what was your
approach to segmentation, prioritization, and building category expertise?